'TRUE'
by Chemistry

Part of a re-branding concept, ‘True by Chemistry.’ The interiors needed to reflect the new range of clothing they designed. Timeless, natural and minimal.

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We focused on a limited colour and material palette for the space, while using it in different ways. White paint was used to give the walls a flat finished look, an incomplete brick look, a combed wall effect and a rough textured feel. A Stone veneer with a rough finish was used on the reception table and a semi-glossy granite on one of the walls. Black square pipes were used as display rods, the ceiling light fixtures and for the legs of the tables. A warm shade of natural wood was used for display surfaces. Keeping the base of the interiors monochromatic and minimal, we added unexpected pops of color for the rugs.